BRANDING
MARKETING
DESIGN
Take your brand from dream to empire.
It starts with a free consultation.
WHAT I DO
LOGO DESIGN
The first element of brand recognition is a memorable logo. There are many "rules" most logos should follow in order to effectively communicate a brand message. Your identity can be simple and typographic or intricately illustrative. My approach is tailored to your needs and audience. Together we build a brand that withstands the test of time and can adapt to change without losing its sense of identity or recognition.
PRINT DESIGN
As a formally trained print media expert, I possess knowledge and skills that many other strictly digital designers might not bring to the table. While almost anyone can create digital content, print layout and design turns out differently than what you see on a screen- and that's when you want to employ the help of an expert. Once it's printed, it's printed. Make sure it's done right the first time around.
WEB DESIGN
In today's digitally-driven world, a clear, easy to navigate website that stands out is an integral part of every brand's marketing strategy. I build sites on platforms like WordPress, Squarespace, etc., to ensure site security and adjustability. Need help keeping up with website changes, SEO, or just looking for access to general technical support? I offer monthly website maintenance as an add-on service.
SOCIAL MEDIA DESIGN
My custom-crafted social media content goes far above and beyond what Canva can do. By incorporating brand messaging/design guidelines and custom branded elements in each and every social media graphic I create, content immediately makes an impact and efficiently uses every pixel of space allotted on consumers' tiny screens.
CUSTOM INVITATIONS
Whether you're celebrating an engagement, wedding, graduation, birthday, baby shower, or other occasion, my invitations and announcements capture the spirit of every event perfectly. Each design is 100% custom and while I am known more for highly embellished invitations, I create a wide variety of styles using a range of techniques and materials.
PHOTO RETOUCHING
My photo retouching services can range from color correction to object removal, skin retouching, makeup correction, and more. Many editors simply run their photos through Lightroom using the same presets. I work in both Lightroom and Photoshop to produce intentional, thoughtful edits. Rather than covering up "flaws," I aim instead to enhance the final product.
MEET CARLY
TOP-RATED & AWARD-WINNING FREELANCE GRAPHIC DESIGNER
I began my creative career as an invitation and announcement designer, exploring various techniques and textures to create the perfect memento of each celebration. My formal education took me further into the design world, pursuing a multimedia design degree with a print media emphasis. Once released into the world of professional design, I mastered the tools and skills required for digital and web design as well as marketing. I have worked with a range of business types, sizes, and target audiences; from individual entrepreneurs and small businesses to large multinational corporations like school districts and open data science conference.
I can conquer any design style requested, but most clients would describe my work as “modern and clean, yet simple.” No matter the subject matter or audience, the goal of my designs is usually to immediately communicate a clear message and inspire action, whether that’s shopping at an establishment, subscribing to a service, booking an appointment, or simply clicking “follow” on social media.
I am a Colorado native and mom of two daughters. I enjoy creating for my community and surrounding areas; I even placed first out of six regional designers in a graphic design competition mid-2018. I also offer my services remotely, reaching several countries across the globe with beautifully branded material.
SOME OF MY CLIENTS
